Had a call today from another PR company about the NLA and their demands on our industry for money for copying what the agency says is a newspaper’s ‘copyright’ material.
Now we take issue with this. Most of the things we cut for clients through our payperclips trading division is based on releases we have sent out in the first place, and that, NLA, is our copyright material.
In addition we send our clients the original cutting, so in fact our service generates a lot of newspaper sales, so why should we pay any more?
We would be interested to hear from other agencies about this issue.